Video Production

Inspire Helps Local Hospital Go Viral

Sunday, July 19th, 2015

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How a small North Carolina hospital turned a popular song into viral marketing success.

On Sunday, June 28 — just eight days ago — we launched a music video for one of our healthcare clients. Usually, eight days is not enough time to calculate a significant enough outcome to warrant ...

Driving Ecommerce Sales with YouTube Videos

Thursday, August 15th, 2013

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During my stint as Ecommerce Director for an online auto parts store I lobbied my executive team to invest in a YouTube video campaign. My concept was pretty simple: drive sales by shooting how-to / DIY / installation videos of our Sensen Shocks & Struts so that our customers can learn how to...